DENVER–(BUSINESS WIRE)–Veritas Fine Cannabis, Colorado’s original craft cannabis, today announced the company’s new position of Environmental Health and Safety Manager, promoting packaging lead Elizabeth Lee into the key role. The position will oversee company initiatives to advance sustainability, including energy conservation and packaging, two notorious problem areas for the global cannabis industry.

“Veritas has championed sustainability since inception, and we are very eager to leverage this new role and Elizabeth’s background to elevate this commitment to new proportions,” said Mike Leibowitz, CEO of Veritas Fine Cannabis. “We started ‘Veritas Talks’ last summer, where employees have a platform to spark conversations about how we can progress as a company. Through this, Elizabeth shared several ideas we implemented and immediately felt an impact, so much so that it flourished into this new position.”

“Sustainability is something I’ve always found passion in, along with working in cannabis,” said Elizabeth Lee, Environmental Health & Safety Manager at Veritas Fine Cannabis. “Having the opportunity to help Veritas be at the forefront of sustainability in the cannabis industry is a dream for me.”

Ms. Lee holds a bachelor’s degree in environmental studies from American University and is approaching the final year of her master’s degree in the Environmental Health & Safety program at the University of Denver. In addition to spearheading sustainability initiatives, Elizabeth will oversee Veritas’ environmental health and safety program.

About Veritas Fine Cannabis

Quality, consistency, honesty and preserving the unique terpene profile of each strain—these are the guiding principles that set Veritas Fine Cannabis apart as one of America’s first premium cannabis wholesalers. Named after the Roman goddess of truth, Veritas is more than a cultivator; it is a curator of the cannabis experience. From first cuts through harvest and packaging, the Veritas team does everything by hand to optimize the full expression of a strain’s terpenes that yield singular effects. The company continually adds to its library of hundreds of proprietary genetics and catalogues each cultivar by terpene profile so consumers can find the perfect Veritas product to fit their individual needs. With buzzworthy strain drops each month, Veritas leads the market in connoisseur cannabis. For more information, visit veritascannabis.com.