ANN ARBOR, MI — Cannibis shop Greenstone Provisions in Ann Arbor will rebrand as Liberty starting Monday.
The marijuana dispensary at 338 S Ashley St. partnered with Washington, D.C.-based Holistic Industries to reopen the shop Monday, but will not immediately allow customers to enter the store due to the coronavirus pandemic, said James Kahn, national outreach director for Holistic Industries. The store will offer curbside pickup and online ordering.
“The name sounds cheeky, but we’re really trying to liberate the cannabis experience,” Kahn said. “We try to go above and beyond to create a friendly environment. It’s a boutique feel … we’ll continue a lot of what Green Stone has done and they’re partners with us because we share values related to wellness.”
Liberty is also launching a “Kick COVID to the Curb” campaign, offering $10 off a purchase of $50 or more if customers also order from Blimpy Burger from Monday, June 29 to Thursday, July 9. The goal is to support local restaurants. A receipt for proof of purchase will be required.
“We’re trying to support local institutions,” Kahn said.
The store will provide inventory for medical and recreational customers. Holistic Industries is also opening a Liberty-branded provisioning center in Detroit at the BotaniQ store at 2540 Rosa Parks Blvd., which will only cater to medicinal patients, Kahn added.
“Despite COVID-19 and all the precautions we’re taking … our business is going to solely be focused on curbside pickup and delivery, but this is kind of a way to bring awareness to access cannabis in the age of COVID,” Kahn said.
Liberty plans to also partner with a local restaurant in Detroit for a similar promotion.
Liberty will be open from 11 a.m. to 7 p.m. Monday to Saturday and noon to 6 p.m. on Sunday. Holistic Industries also has operations in Maryland, Washington, D.C., Pennsylvania and Massachusetts.
“We focus heavily on education in the communities we serve,” Kahn said. “We’re gonna do a lot of educational programs in the area, making sure people know different ways of using cannabis.”
Greenstone Provisions sold out of flower for five days in a row after Michigan legalized recreational sales in December 2019. Customers lined up each day, only to buy up the inventory by the afternoon.